The objective of this project is to explore entrepreneurship through designing a product, manufacturing a short run of the product, marketing the product through an e-commerce site, and providing customer support for the offerings.
Char-Broil Grilling Accessories
Char-Broil came to us seeking new and innovative concepts for grilling accessories. Our charge was to develop possible new paths for Char-Broil 2-4 years from now. By conducting both primary and secondary research, we were able to tailor our concepts to the needs of the consumer and develop new ideas.
Although this project was executed in a classroom/studio setting, all of the work here was produced by Keith Locke.
The purpose of this project is to increase the precieved value of a piece of furnture purchased from a second hand store while maintaining the integrity of the original.